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 Media Auditing: A Guidebook on Best Practices for the Canadian Market

Download the new Guidebook produced to assist advertisers, agencies and auditors to better understand and take into account key media auditing issues and considerations, and to provide guidelines and best practices that will result in continuous improvement in media processes and products.

  

  Enhancing Client-Agency Relations Focus of New Guidebook (press release in French only)

To receive a copy of this guide, you can contact us by email aapq@aapq.ca or by phone: (514) 848-1732.

  
 Magic and Logic: Re-defining sustainable business pratices for agencies, marketing and procurement
  

 Best practice in Agency Search & Selection: The Guide for Choosing the Right Marketing Communications Partner.
  
 Rapport sommaire: Portrait des secteurs publicité-marketing et relations publiques au Québec. Étude économique du Conseil de l'industrie des communications du Québec (CICQ). (French version only)
  
 The Client Brief: A best practice guide to briefing communications agencies
  

Outils linguistiques pratiques (French version only)
  

Lectures recommandées (French version only)

  

 


 


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